The relevancy of data matters. If your data that you use to make decisions is...
Last week we talked about the importance of knowing if your engagement data is real....
How do you know your engagement data is real? This is a question that we...
In last week’s Nerd Voice article, we talked about the effect of Apple’s MPP changes on measured...
Apple releases their Mobile Privacy Protection (MPP) technology. This technology pre-opens every email on iOS...
Whenever there is a big moment in the email space, everyone likes to have an...
The news of Apple pre-fetching tracking pixels took the email marketing industry by surprise. Email...
Who doesn’t love the smell of fresh new IP addresses? Well, anyone charged with warming...
Granted, the title has a touch of hyperbole, but big changes in our industry are on the way. Most...
Back in October of last year I wrote that in a soft economy for ad-tech...
If you’re working from home like me, then you are dealing with a brand new...