Many email marketers are starting to realize the time of day you send emails can affect engagement quite a bit. If you look at data on consumer behavior, you’ll quickly realize it’s harder to reach the average consumer on the weekend. It means there’s often a...
A growing topic of conversation in the email marketing space is optimizing the day you send email marketing messages. More studies show that it’s an essential strategy for success since consumer engagement varies on different weekdays. This article will outline...
Have you heard about the benefits of cold emails to land new clients and business prospects? Many marketers, entrepreneurs, and freelancers are taking notice of cold email as a great strategy. Since many business professionals who are looking for new prospects...
Are you considering sending a marketing email on Saturday but unsure if your subscribers will open or see it? You’ve come to the right place. This article will break down the answers you need to know. We’ll cover everything you should know about sending emails on...
A current topic of discussion in the email marketing space is send time optimization. How can brands reach consumers at a time when they’re most likely to engage and convert? At AudiencePoint, we have the tools you need to achieve email marketing success. We’ll...