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iOS 15: One Month of User-Agent Open Trends

iOS 15: One Month of User-Agent Open Trends

by Ian Morton | Oct 27, 2021 | email, Email Marketing, Uncategorized

In last week’s Nerd Voice article, we talked about the effect of Apple’s MPP changes on measured open rates. We have been filtering out false opens and our team has observed patterns in the information we have been collecting.  As iOS 15 adoption has increased we have...
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