AudiencePoint Blog
Take a deeper dive on company news, industry insights and more
AudiencePoint response to Apple
Apple releases their Mobile Privacy Protection (MPP) technology. This technology pre-opens every email on iOS devices using Apple Mail....
MailChimp, Omnivore, and Value in the Email Industry
MailChimp, Omnivore, and Value in the Email Industry Whenever there is a big moment in the email space, everyone likes to have an opinion. The sale...
STO Alive and Kicking
STO alive and kicking The news of Apple pre-fetching tracking pixels took the email marketing industry by surprise. Email marketers began to panic....
How to properly warm your IP Addresses for Email Marketing
When and how to warm IP addresses for email marketing. It can be a lengthy, confusing process, but understanding what’s going on behind the...
Email analytics are dead. Long live email analytics!
Granted, the title has a touch of hyperbole, but big changes in our industry are on the way. Most notably, Apple recently announced they will be...
Apple’s Mail Privacy Protection makes email worse
Apple's recently announced Mail Privacy Protection has received much attention over the past few days. Continuing their product story of protecting...