Real Time Optimization

Use email to have a
conversation with your subscribers

The art of conversation relies on reacting to the other person. Our Real Time Optimization solution reads inbox signals in real-time, meaning your email marketing tech stack can not only personalize messages but have a conversation with your subscribers on their terms. Real Time Optimization lets you directly reach individual subscribers when they’re ready to see your content.

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1800 flowers logo

Stop guessing and react to subscriber behavior

Real Time Optimization alerts you when your subscribers are ready to engage.

  • Schedule email sends when subscribers are in their inbox
  • Target dormant subscribers when they are ready to engage

Real Time Optimization shows a 93% increase in open rate and a 55% increase in click rate.

Email Engagement Optimize and React To Subscriber Behavior
Email Marketing Smart Throttling

Intelligent rules to ensure subscribers aren’t overwhelmed

RTO ensures that you only get inbox signals when recipients most likely to buy. Our rules eliminate cross brand friendly-fire so the subscriber doesn’t get overwhelmed.

Send the perfect email everytime with Real Time Optimzation

2nd Party Data Pool

Our 2nd party data pool powers the Real Time Optimization product that gets you to the top of the inbox when your subscribers are ready to engage. Take your email marketing to the next level with Real Time Optimization.

Choose What’s Right for Your Business

What Our Customers Say

“We suppressed the dormant Gmail addresses and saw a dramatic improvement in our Inbox placement!  Our team is glad to have made an impact with your tool – so thank you!”

– Email Marketing Manager at a major insurance provider


“We are pleased with how AudiencePoint has approached privacy for our customers, and we believe their approach is compliant with GDPR, CCPA, and is also positioned to comply with future privacy regulations.”

Founder and President of a leading digital marketing agency


“AudiencePoint helped us identify our lapsed subscribers that were still mailable. Because of their data, we were able to increase the number of reactivated subscribers across all of our enterprise brands.”

Director of Email Marketing at a national e-commerce brand



Our pre-built integrations and API make it easy to connect to your ESP so you can begin building engagement and driving revenue quickly.

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NetCore Cloud
Zeta Global
SF Marketing Cloud

Send the perfect email everytime with Real Time Optimzation