Featured Success Story
A leading global automotive manufacturer and their agency were exploring if Send Time Optimization would have any impact on the engagement of their 4-Million-plus email subscribers. Here’s what happened.
A large online footwear retailer had a higher than average open rate, but only a modest click-through rate. With an already established promotional strategy, our client needed higher converting opens and click-throughs, as measured by revenue.
AudiencePoint worked with BKV, a direct marketing agency, to optimize a campaign for Alternative Apparel. The purpose was to leverage AudiencePoint’s technology to increase subscriber engagement.